Email Marketing that drives revenue.
Email marketing is powerful, but only if you connect with your audience in the right way and at the right time. That’s why we focus on understanding your audience first, before creating content they actually want to see. The clicks soon follow.
No two audiences behave the same way, so no two email programmes should look the same.
We build the strategy, segmentation and automation around how your specific audience actually engages, not a generic template stretched to fit.
What can we support with?
Email earns its place in the inbox when it’s relevant. Here’s where we focus to make sure it is.
Developing a 12-month calendar of content, promotions, and sequences aligned with your overarching marketing strategy.
Dividing your lists based on behaviour, purchase history, and demographics to ensure highly relevant and targeted messaging.
Initial emails designed to onboard new followers and maximise engagement from day one.
Bespoke email sends based on a subscriber’s activity, history or other specific data, designed to keep your brand top of mind and maximise conversions.
Continuous testing of content to boost open and click-to-open rates (CTOR), backed by solid data.
Professionally written, conversion-focused email copy designed to engage specific segments and drive value.
New subscriber, day one.
Welcome sequence starts automatically.
Automation
Sending everything to everyone doesn’t work. Today, people expect relevant emails at convenient stages in their buying journey. Automation lets you reach your audience with targeted, data-driven messages that hit the mark every time. With the right automation strategy in place, you can avoid repetitive email sends whilst delivering valuable content to your audience at the same time.
Let’s talk email →Three Simple Steps.
How it worksAudience Research
We start by understanding who’s on your list, what they’ve engaged with before, and where the drop-off happens.
Strategy & Build
A content and automation plan mapped to your customer journey, built out properly in your ESP with real segmentation.
Send & Optimise
We launch, then test and refine subject lines, sends and segments against real open and click data.
Ready to make your list work harder?
Tell us what you’re sending today and how it’s performing. We’ll come back with where the quick wins are and what a proper strategy would look like.
No contracts to sign, no pitch deck. Just an honest conversation about what you're looking to achieve.